Outsourcing as a Marketing Strategy: BPO, KPO, Staff Augmentation, and their impact on business growth
In the competitive world of marketing, outsourcing services is not just a tool to optimize operations but also a key factor in helping companies stand out and achieve sustainable growth. However, with the wide range of terms that exist, it is easy to get lost in these. From BPO to Staff Augmentation and KPO, each […]
Absent Strategy: The Art of Running in Circles While Thinking You’re Moving Forward
Sometimes, when executing marketing campaigns, we believe that moving faster means reaching our goals. However, there is a difference between moving fast and moving with purpose. Marketing and sales leaders strive to launch digital campaigns at full speed to achieve quick results, but often, there is no clear strategy behind them. The result? A lot […]
