
Warner Bros. Discovery The pause was the true strategic pivot.
The pause was strategic. WBD accepted three uncomfortable truths: volume ≠ relevance, HBO cannot be mass-marketed without losing prestige, and financial engineering saves creativity. A reading on governance and how to avoid hollow innovation.

The Frisby Case and the Intellectual Property of the Giants
Discover why an email marketing campaign without a strategy is a waste of time and resources. Learn how to avoid the most common mistakes and build an effective strategy to reach high-value executives and companies.

Is your marketing software empowering you or putting you in debt? When digital fads stifle your strategy.
Discover why an email marketing campaign without a strategy is a waste of time and resources. Learn how to avoid the most common mistakes and build an effective strategy to reach high-value executives and companies.

Email Marketing Campaigns Without a Strategy Are Like Tossing a Coin… That Isn’t Even Yours!
Email marketing only works with strategy. Learn how to avoid common mistakes, properly segment your audience, and create effective campaigns that deliver real results.

If Your Company Still Relies on Excel for Everything, I’ll Bring the Coffee
Are you still using Excel for everything in 2025? Discover how to optimize the use of advanced tools like Salesforce, Power BI, and Tableau to improve strategic decision-making and leave behind operational inertia.

Warner Bros. Discovery The pause was the true strategic pivot.

Efficiency Without Value Creation

Innovation as Judgment, Not Ornament

Minimal Teams, Maximum Errors: The Myth of Doing More with Less
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